page_speed_revenue
What is a faster site actually worth?
Page speed only matters because it moves money. These worked examples take a realistic profile for each industry and run it through the same model as the calculator, so you can see the revenue at stake before committing to the work. Pick the use-case closest to yours. Profiles reviewed 2026-06.
Travel booking
High order values and ruthless comparison shopping.
+$134.6K/mo at this profile
4.2s → 2.5s · +19% conversion
See the worked exampleInsurance quote flow
Multi-step quotes where drop-off compounds at every screen.
+$68.4K/mo at this profile
4s → 2.1s · +19% conversion
See the worked exampleFood delivery
Hungry, impatient, and on a phone. Speed is the product.
+$67.7K/mo at this profile
3.2s → 1.6s · +19% conversion
See the worked exampleFintech application flow
Long forms, nervous users, high stakes per completion.
+$63.5K/mo at this profile
3.8s → 2s · +18% conversion
See the worked exampleMedia & publishing
Enormous traffic, low conversion, every reader counts.
+$61.7K/mo at this profile
3.5s → 1.8s · +12% conversion
See the worked exampleOnline marketplace
High traffic and thin margins make every 100ms add up fast.
+$59.2K/mo at this profile
3.6s → 1.9s · +19% conversion
See the worked exampleOnline education
Course pages that have to earn a considered purchase.
+$57.8K/mo at this profile
3.6s → 1.9s · +15% conversion
See the worked exampleE-commerce checkout
Where a slow cart quietly bleeds orders every single day.
+$57.1K/mo at this profile
3.4s → 1.8s · +19% conversion
See the worked exampleSaaS free-trial signup
A slow signup is the first thing a prospect learns about your product.
+$49.9K/mo at this profile
2.8s → 1.4s · +13% conversion
See the worked exampleReal estate portal
Image-heavy listings where the photos are the point.
+$46.1K/mo at this profile
4.2s → 2.2s · +16% conversion
See the worked exampleB2B lead generation
Few visitors, high value per lead. Each one you drop is expensive.
+$43.0K/mo at this profile
4s → 2s · +16% conversion
See the worked exampleHealthcare appointment booking
Patients want the appointment, not a loading spinner.
+$38.9K/mo at this profile
3.4s → 1.8s · +14% conversion
See the worked exampleMobile app landing page
One screen, one job: load fast and send them to the store.
+$33.6K/mo at this profile
3s → 1.5s · +15% conversion
See the worked exampleSubscription box
Impulse signups that a slow page talks people out of.
+$22.7K/mo at this profile
3.3s → 1.7s · +18% conversion
See the worked exampleNonprofit donation
A slow donate page interrupts a generous moment.
+$19.4K/mo at this profile
3.5s → 1.9s · +14% conversion
See the worked example